> Produce social content that drives conversion
> Generate content ideas within our communication strategy
> Write clear, engaging copy
> Create simple carousels, explainers, and trust-building visuals
> Record screencasts and app demos
> Create UGC-style content: testimonials, reactions, proofs
> Manage content uploads to various platforms
> Oversee text localization workflows
> Write simple, user-friendly product copy
> Feature announcements, updates, release notes
> Short instructions, guides, landing pages
> Trust communications (security, withdrawals, verification)
> Use AI and simple design tools
> Generate visuals and illustrations with AI
> Quickly edit short-form videos
> Repackage materials for social formats
> Manage external creators
> Brief video editors, designers, and UGC creators
> Oversee short video production (≤60 sec) for Reels, TikTok, Shorts, Telegram
> Control timelines and quality
> Ensure fast, stable content production at scale
> Keep everything on-brand
> Maintain a unified tone: simple, honest, clear
> Improve content based on metrics (CTR, retention, views)
> Collaborate closely with product and marketing teams